Anyone who has a burning passion
for performing magic AND wants to get paid for it, should
seriously consider investing in tthe Success in Magic resources..
If you are just starting out in
the business, hoping to make the transition from amateur to
professional, the Success-In-Magic resources will cut at least five
years off your learning curve.
If you have been performing for
several years and want to give your career a boost, then it will help you reach new markets at higher fees.
Although specifically created for
magicians, other variety entertainers, such as mentalists,
hypnotists, jugglers, ventriloquists, clowns, and story tellers
will also find the principles, strategies and tactics powerful in
their business.
Ahh... that's what everybody
really wants to know.
The answer depends...are you the
assertive, sales focused type with a high tolerance for rejection?
You could try cold calling potential clients to pitch your show, although personally I've
never felt comfortable with that strategy.
One simple technique I use often to get
bookings fast is to be featured in a newspaper story.
Every time I've gotten in the newspaper, my telephone has rung off
the hook with bookings.
You will learn you exactly how to
do the same...and that's only one of the tools I
give you for marketing your show. I'll also teach you the
inside secrets of direct mail, showcases, public relations,
networking and referral strategies that have kept my date booked
filled for over two decades.
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That depends upon a number of
things, including how talented you are, how marketable your show
is, and how hard you are willing to work.
There are a number of people who
will promise to show you how to book thirty or forty shows a
month in no time at all. Yes, you can do that many shows a
month, and I'll show you how, but that's no way to build a
professional practice. You'll wear out in a month and not
make much money because your fees will be too low.
You can start your part-time
business as soon as you have about 30-minutes of magic that you
can perform. That's about 6-8 typical routines. A
part-time business can be up and running as soon as you have an
act.
If you want to build a full-time
business, however, plan on spending three to five years
building your business to a point where it can support you and
your family at a decent standard of living.
That's what business consultants recommend for any new business.
Yes, you may be able to do it faster, if you have the right
knowledge and skills.
Be aware, however, that most small
business fail in the first five years. To avoid that fate,
you should be like a sponge, soaking up everything you can learn
about the business of magic.
For over three decades I've been
fortunate to make a living as a professional magician.
You won't read a lot about me
in the magic magazines, (although once I was featured in an
article on the business of magic in Stan Allen's MAGIC magazine)
because that was never part of my marketing strategy. The
people who hire me don't read those magazines.
I have worked in just about every
venue available for magicians, including corporate trade shows,
colleges, schools, fairs and festivals - from the streets of New
York to the casinos of Atlantic City. I know
from experience what it takes to succeed in this business.
After earning my living for over
two decades exclusively from performing magic, I decided to
shift my business nine years ago to focus on something I love as
much as performing - teaching.
Today, I still accept
many magic show bookings, but most of my income comes
from motivational speaking using magic as my "hook.." (If you want to learn
more about that business, visit my other website:
http://www.jimsnack.com
)
Since 2003 I have been writing
about my experiences as a professional magician, all the
strategies and tactics, tools and techniques that have enabled me
to prosper in this business for over two decades. Those
writings originally appeared as the Success in Magic Course
that many performers benefited from. The course included
over 750 pages of information and 12 audio CDs.
My intention in offering the
Success-In-Magic course was to provide anyone who is seriously
thinking about making the leap from amateur to professional magic
the tools needed to build their business and manage their career.
Now, I've revised and updated that
information and I am now offering it as downloadable PDF and mp3
files. Also I've broken it in smaller pieces so you can
invest in only those sections that will help you most.
Visit the Success-In-Magic Resources Now |